Spring weather is almost here and that means getting lawns and gardens ready for spring planting, spring cleaning the house and getting rid of what you don’t need. What a great time to visit The Green Living Show 2016, which takes place April 15-17, 2016 at the Metro Toronto Convention Centre. You’ll be able to hear the latest news on sustainable living from over 40 environmental and health experts. (We’re giving away 2 tickets to the Green Living Show 2016 and a $100 swag bag of products…see giveaway details below.)
This year, the show will feature the Pollinators’ Plate Food and Drink pavilion, which focuses on the importance that pollinators have on our food system. You’ll also find Ontario chefs preparing and serving locally-sourced dishes, plus local craft breweries and wineries.
Meet entrepreneurs who are incorporating sustainability into fashion, health and beauty, local food, home and garden, transportation and travel.
One of the eco-friendly entrepreneurs at The Green Living Show is Jarrod Goldin of Entomo Farms, which produces insects as an alternative protein food source. We spoke to Jarrod via email:
LB: What motivated you to get into the field of insect production for food source?
JG: Entomo Farms (formerly Next Millennium Farms) was created after the release of the FAO branch of the UN put out a paper entitled “Edible Insects: Future Prospects for Food and Feed Security”. This paper urges people (especially in North America) to embrace entomophagy (the eating of insects) as the global population sky rockets to over 9 billion people. We are already overtaxing our natural resources through our current farming methods, and this will only increase as the global population increases, thus leaving us with monumental environmental devastation, and creating a situation where a larger percentage of our global population will become food insecure. The environmental impact, as well as the overwhelming health benefits of eating insects, makes embracing entomophagy a no-brainer. At Entomo Farms, we made it easy for those who think eating bugs is disgusting, by producing a cricket powder that is pleasant tasting and very easy to add into all cooking and baking, so that you don’t necessary feel like you’re ‘eating bugs,’ and you still reap all the health benefits, while doing your part to help the planet.
LB: Why are insects a good alternative source of protein?
JG: Insects are the most efficient converters of plant protein into meat protein. They have twice the amount of protein than beef, and require far less resources (land, feed and water) to produce than any other protein source (including soy). Not only are they an excellent source of protein, but they also contain staggering amounts of calcium, iron, B12, all 9 essential amino acids, perfect Omega 6:3 ratio, prebiotics (necessary for a healthy gut biome) and fibre, and are low in calories and in fat.
LB: Why are many North Americans averse to eating insects (particularly those who have no problem eating meat)?
JG: Now that’s easy to answer and complicated at the same time. There are many reasons. The simplest reason is that we have been taught that bugs are disgusting, they’re dirty, they’re things you want to get rid of. We stomp on them in our homes, we stomp on them in their homes, children can be seen trying to fry them on the sidewalk with a magnifying glass and a ray of sunshine. So basically, we have been taught to be ignorant. Twenty-five years ago, sushi was foreign, disgusting, North Americans looked at it with disgust, certain that if they ingested raw fish, they would surely die. Now look where we are… a sushi restaurant on every corner, pretty much. We’ve been educated about sushi now, the marketing of the industry has been spot on. We need to, and are doing the same for the edible insect industry: educating the masses about the enormous health and environmental benefits, encouraging them to taste it, and watching society’s growth mindset one person at a time.
So the short answer is, North Americans are averse to eating insects because of lack of information, misinformation, and ignorance.
This year’s Green Living Show will celebrate Earth Day Canada’s 25th anniversary with the unveiling of the Earth Flag, which has been signed by Prime Minister Justin Trudeau and over 500,000 Canadians.
Be sure to check out the TrickleStar Advanced Powerstrip, $29.99, at The Green Living Show. The TrickleStar Advanced Powerstrip has the following green features (and it will be included in the $100 Swag Bag giveaway!):
- Provides premium quality, fireproof surge protection for PC and TV peripherals
- Eliminates standby power consumed by PC and TV peripherals
- Protects electronics with state of the art surge protection
- Easy to install
We’re Giving Away a $100 Swag Bag and 2 Tickets to the Green Living Show 2016 (Swag Bag must be picked up at The Green Living Show).
Some of the items in the Swag Bag may include Alveole local honey, Beekeeper’s Naturals Propolis Spray, Healthy Crunch Kale Chips, Healthy Crunch Salad Toppers, Entomo Farms Cricket Powder, Aspen Clean gift bag, Earth & City coconut macaroons, Purely Great gift bag, Fresh City Farms Kale Chips, Tricklestar Advanced Powerstrip, The Parkdale Butter Co. prize pack, which includes Rhassoul Mud Bar, Espresso Firming Face Balm, Avocado Hand Repair Balm, Citrus Cedar Hemp Butter and Peppermint Organic Lip Butter, and a Little Life Box surprise beauty and health gift box.
The Green Living Show takes place April 15-17, 2016 at the Metro Toronto Convention Centre, North Building, 255 Front Street West.
Admission to The Green Living Show is Adult $15, Senior (65+) $10, Students (with valid photo ID) $10 and Child 12 and under Free. Free admission 1) if you bring in e-waste for recycling, 2) if you are a Live Green Card member or 3) when you show your Go Transit ticket valid for day of admission or a PRESTO Card.
This contest appears on Contest Canada